The omnipresence of Cold Press juices, the fruits & vegetables mixed juice debut in the off trade channel or the DETOX diet followed by the mainstream publics evidence a deep change in the consumer, which is more receptive to find natural solutions and get back to a more sustainable and natural lifestyle.
biManán, the reference brand within the weight control category, has developed a concentrate made of 35 plan-based/green ingredients, capable of offering all the benefits that vegetables, fruits and plants provide, contributing to detoxification and weight loss.
The challenge: To suggest a design that is consistent with biManán, while transmitting a more pleasant and natural dimension, aligned with the expectations of the current consumer (vs biManán’s “Medical/cold/Diet” brand image)
This website uses own and third-party Cookies that are used to improve accessability and content visualization, to improve our services and gathers statistical information about your navigation habits. If you would like more information access our COOKIES POLICY. ACCEPT