News

20/11/2015

Antonia Ceppi joins the team as Global Strategy Director

With her solid experience in the world of Marketing, having spent 17 years at Nestlé as Research Officer and then Product Manager, Antonia will be a clear engine for Little Buddha’s development strategy. A Human and Social Studies professor at the École Centrale Paris, as well as Marketing at EISTI. She also founded Apunto, an institute specialized in marketing and social studies. Antonia will provide expertise and a new way of approaching Little Buddha’s client’s problems.

A Graphic Design graduate from Vevey with a Masters degree in psychosociology from Sorbonne, Antonia represents the combination of artistic sensibility and marketing strategy perfectly, which makes her a driving force at Little Buddha.

Bertrand Massanes also added: “Antonia Ceppi, whom I had the privilege to have as a mentor at Nestlé, is a reference in marketing and market studies. After a solid career at Nestlé, she created APUNTO, an institute of market studies. She is now teaching marketing at the École Centrale Paris, among others. She joins the team as the Global Strategy Director and will mainly take care of our development in France and help to consolidate the agency’s global strategy”